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Grow With Reviews

Grow With Reviews

Nothing sells your product better than someone else saying it’s great. Reviews are the ultimate form of social proof—customers trust them more than any ad, and marketplaces like Etsy or Amazon rank you higher when you collect positive feedback. In the early days, reviews can make or break your momentum.

Why Reviews Matter

  • Trust – Buyers believe other buyers more than they believe you.
  • Visibility – More reviews = higher placement in search results.
  • Feedback Loop – Reviews show you what’s working and what needs improvement.

How to Get Reviews

  • Ask politely – A short message after a sale (or even a thank-you note in the package) makes a big difference.
  • Make it easy – Share the direct review link or remind them it only takes a minute.
  • Reward loyalty – Don’t pay for reviews (it’s against policy), but do send surprise thank-you notes, discounts, or early access to new products.
  • Use negative reviews wisely – Don’t panic. Respond professionally, fix the issue, and treat it as free advice to improve your product.

Use Reviews Everywhere

Don’t just collect reviews—put them to work. Add them to your landing page, share them in newsletters, and highlight them on social posts. A single good review can become a marketing asset for months.

Action

Write a short, friendly “review request” template. Use it in your post-purchase follow-ups and thank-you notes. Then, create a spot on your landing page or Etsy shop banner to showcase your best review once you get it.